Marketing 101

Connecting Small Businesses to Their Community

Objective

Northern Hospitality provides skilled marketing services tailored to boost small businesses’ visibility, engage customers, and increase revenue. Our services include strategic planning, digital marketing, social media management, and brand development. Partner with us to achieve your business goals and create lasting impressions in the small business industry. 

Brand Awareness

Get it Right

Our first goal is to increase your brand's visibility and recognition in the most strategic way. By consistently sharing high-quality, relevant content, we aim to keep your brand at the forefront of construction

Build
Community

The First Time

Marketing is about connection. We aim to foster a vibrant and engaged community around your brand, turning customers into loyal fans and brand advocates.

Frequently Asked Questions:

Social Media Management – Creating and managing content across various social media platforms to engage with customers and build your brand.

Email Marketing – Designing and sending targeted email campaigns to nurture leads and retain customers.

Content Creation – Producing high-quality content such as blogs, videos, and infographics to attract and educate customers.

Website Development and Design – Creating user-friendly and aesthetically pleasing websites that reflect the brand’s identity.

Branding and Graphic Design – Developing logos, brand guidelines, and visual content to create a cohesive brand image.

Market Research and Analysis – Conducting research to understand market trends, customer behavior, and competitive landscape.

Public Relations and Media Outreach – Building relationships with media outlets to gain coverage and enhance brand reputation.

Marketing Consulting – Providing expert advice and strategies to optimize marketing efforts and achieve business objectives

With over fifteen years of sales, marketing and business development experience working with or for small businesses and organizations across various industries, helping them achieve significant growth through tailored marketing strategies. I understand the unique challenges and opportunities small businesses face and customizes our approach to meet their specific needs.

We measure success using various key performance indicators (KPIs) such as website traffic, conversion rates, social media engagement, and return on investment (ROI). We provide detailed monthly reports to track progress and make data-driven adjustments to our strategies. 

We prioritize cost-effective strategies that deliver the highest ROI. By focusing on targeted advertising, leveraging organic growth through social media and content marketing, and continuously monitoring and optimizing campaigns, we ensure that your marketing budget is used efficiently to achieve the best possible results.

Yes! Out of the box thinking is our forte!

We provide a range of traditional marketing services and resources tailored to small businesses. Examples include print advertising, direct mail campaigns, event sponsorships, and signage. These methods can be effective for small businesses as they often offer tangible visibility within local communities, establish brand credibility, and target specific demographics who may not be reachable through digital channels.

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